About Me
My journey!
Since childhood I have been passionate about serving mankind with innovations like Thomas Alva Edison and Sir Issac Newton. This led me to choose the field of research. But why Physics?
I wanted to study the core of science, which if known, I would get the ability to understand and contribute in any scientific field. Hence, I choose physics, from which all branches of science originate—creating a patent that could add a great deal of value to the life of people in our beloved planet in the same way Edison’s bulb; At the same time making a fortune out of it.
A Win-Win situation…!
Phew..! What a tough journey I had!!! Filled with disappointments and hardships!!! That made me the professional I am today.
My research started with a Ph.D. in Physics(Material Science), where I sharpened my skills in creating novel ideas, planning projects, analyzing data and research material, critical thinking, and systematic execution of a proposed research plan. These strengths have been the backbone of my career, enabling me to overcome hurdles and challenges head-on, and providing unique solutions.
Why transition to Digital Marketing?
I wasn’t bidding adieu to my research career and service to mankind when I planned to move into digital marketing but a natural evolution of strategy to reach my goal by serving the human species and also making a valuable livelihood out of it. Still, this transition would impact hundreds/thousands of businesses worldwide, lead to their growth and prosper people who depend on it. But what about the skills learned during the Ph.D.? Are they waste of time?
No way…. I realized that the skills I developed during my academic and research career—like data interpretation, strategic planning, and effective communication—are incredibly valuable in the digital marketing landscape. The move to digital marketing was driven by my desire to apply these strengths in a dynamic field where creativity meets strategy, and where I could make a tangible impact on businesses.
Bridging the Gap!
Digital Marketing is a beautiful field that I found that allowed me to merge my technical expertise with my love for communication. My time in the IT industry as an automation tester (Cognizant), and as a lecturer in college (AMS Polytechnic) has provided me with various tools to understand human and technical aspects of digital marketing campaigns. With this strategy, I joined ‘Stratechgy Digital Marketing Institute’, where in addition to the course, I was allowed to work as an intern in ‘Wedoditialmarkeing’ agency.
Here, I applied these skills in real-world scenarios, mastering SEO, SEM, content creation, and performance analysis. My ability to translate complex data into actionable insights is what sets me apart in the digital space.
What My Clients Says
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